› On 10 November 2026 OpenAI opened something businesses have been waiting for: you can now claim your business in ChatGPT, correct its details and see how often ChatGPT mentions you.
› The feature is called Businesses in ChatGPT, the dashboard is Business Hub, and it starts in beta.
› I read the announcement, the product page, both new policies and the fresh help article.
› The short version: an online business with a website can apply today in most countries where ChatGPT works, while local shops and restaurants can only claim listings in the US for now.