v0 by Vercel: Pricing, Credits, Models & Design Mode
v0 from Vercel generates web interfaces and apps from chat descriptions. Free plan offers 7 messages daily, Plus costs $30/month with $30 credits.
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v0 (v0.app) is a web interface and application generator from Vercel, the company behind Next.js. You describe a screen or entire app in chat, and v0 writes code in Next.js, React, Tailwind CSS and shadcn/ui, shows a working preview, and publishes it to Vercel with one click. The free plan lets you send 7 messages daily, Plus costs $30 per person with $30 monthly credits.
Status as of October 3, 2026
- Plans for new users: Free, Plus ($30 per person, shown with $90 crossed out on the site), Business ($100 per person) and Enterprise. Premium at $20 is being phased out, Ultra discontinued.
- New Free accounts get a one-time $5 credit. Older Free accounts keep $5 monthly.
- v0 models: Mini, Pro, Max and Max Fast. In August 2026 Vercel lowered prices for Mini (to $0.20/$1.20 per 1M tokens) and Pro (to $2/$10).
- You can connect a ChatGPT Plus or Pro subscription to v0, then OpenAI model responses (including GPT-6 Astra, GPT-5.6 Sol) count against your ChatGPT limit, not v0 credits.
- We checked v0 documentation in the version from October 2, 2026.
What is v0
v0 started in 2023 as a UI component generator at v0.dev. Today it operates at v0.app as an agent that builds complete applications: interface, server logic, database connection and deployment. The agent autonomously searches the internet, checks pages and fixes compilation errors. It also has an iOS app.
Key features:
- Design Mode - you click an element in the preview and change typography, colors, margins, borders or shadows in the panel, and v0 saves changes in the code as a new version (with diffs to review);
- GitHub - two-way sync, branch work, pull requests and CI error fixing;
- Vercel deployment - preview for each branch, production version at a permanent vercel.app address or your own domain;
- databases - one-click Neon, Supabase, Upstash or Vercel Blob from Vercel Marketplace; Snowflake for analytics applications;
- import - from Figma, screenshots, GitHub repository, Vercel project or ZIP file;
- MCP - custom servers or ready-made ones (Linear, Notion, Sentry, Zapier and others).
How to get started - step by step
- Go to v0.app and log in with a Vercel account (free account is sufficient).
- Describe the app or paste a screenshot or Figma design.
- Select a model in the selector below the message field. v0 Mini or Pro is enough to start.
- Make visual tweaks in the Design tab, larger changes with commands.
- Add a database from the project menu: Settings, Integrations.
- Click Publish, name the project on Vercel and choose a domain.
- Connect the project to GitHub (Settings, GitHub) if you want to continue working locally, e.g. in Cursor or Claude Code.
v0 models and token pricing
| Model | Input / 1M | Cache write | Cache read | Output / 1M |
|---|---|---|---|---|
| v0 Mini | $0.20 | $0.25 | $0.02 | $1.20 |
| v0 Pro | $2 | $2.50 | $0.20 | $10 |
| v0 Max | $5 | $6.25 | $0.50 | $25 |
| v0 Max Fast | $10 | $12.50 | $1 | $50 |
Vercel does not disclose which base models power v0 models. In the Enterprise plan you can add your own models from the Vercel AI Gateway catalog. Those with ChatGPT Plus or Pro can use GPT-6 Astra, GPT-5.6 Sol, GPT-5.6 Luna, GPT-5.5 and GPT-5.5 Pro from their subscription limit instead of v0 credits; image generation and sub-agents still consume v0 credits. More about the subscription itself: ChatGPT pricing.
How much does v0 cost
| Plan | Price | Credits | Key features |
|---|---|---|---|
| Free | $0 | $5 one-time for new accounts | 7 messages daily, Design Mode, GitHub, Vercel deployment |
| Plus | $30 per person / month | $30 / month + up to $2 daily for logging in | all models, credit purchases, shared projects |
| Business | $100 per person / month | same as Plus | training on your data disabled by default |
| Enterprise | custom pricing | custom | SAML SSO, roles, priority, SLA |
Rules from documentation: credits work like prepayment, and when they run out, generation stops. Unused monthly credits roll over and expire after 65 days, purchased credits after one year and require an active plan. Context (chat history, project files, Vercel knowledge) counts as input tokens, so a short prompt in a large project still costs a lot. Prices are before VAT, v0 does not offer PayPal or regional pricing.
Something special: how many messages for $30 and what you pay separately
v0 does not state the cost of a typical message, so we calculated it from official rates assuming: 50k input tokens (project context) and 5k output tokens, without cache. This is an estimate, not a measurement; with subsequent messages part of the context is read from cache, so it actually works out cheaper.
| Model | Cost per message | Messages for $30 |
|---|---|---|
| v0 Mini | approx. $0.016 | approx. 1875 |
| v0 Pro | approx. $0.15 | approx. 200 |
| v0 Max | approx. $0.375 | approx. 80 |
| v0 Max Fast | approx. $0.75 | approx. 40 |
Second important fact from v0 FAQ: v0 subscription does not include Vercel plan and vice versa. Scenario: simple app with form and database.
| Component | Free | Month of work on business app |
|---|---|---|
| Building in v0 | Free: 7 messages daily, $5 to start | Plus: $30 (with $30 credits) |
| Vercel hosting | Hobby $0, but only for private, non-commercial use | Pro: $20 (with $20 usage credit) |
| Database | Neon Free: 1 GB per project; Supabase Free: 500 MB, pauses after week without traffic | often still $0; Supabase Pro from $25 |
| Domain | vercel.app address | at registrar or through Vercel |
| Total | $0 | from $50 + domain |
For comparison, in Bolt.new the Pro plan at $25 already includes hosting up to 1M requests, database and custom domain.
v0 in other languages
The interface is in English. According to v0 FAQ, you can write commands in any language, and v0 responds in the same one. For multilingual apps Vercel recommends the next-intl library.
v0 vs Lovable, Bolt and Replit
| Tool | Free | First paid plan | Technology | Strongest point |
|---|---|---|---|---|
| v0 | 7 messages daily | Plus $30 | Next.js, React, shadcn/ui | interface quality, Vercel, GitHub |
| Lovable | 5 credits daily | Pro $25 | React | app with backend in one place |
| Bolt.new | 1M tokens / month | Pro $25 | JavaScript in WebContainers | hosting, database and domain included |
| Replit | Starter | Core $20 | multiple languages | Python and other languages beyond JS |
Guides for competitors: Lovable tutorial and Replit Agent step by step. Full tool comparison is in the AI for programming hub.
Who is v0 for
- For designers and product managers - mockup from Figma or screenshot becomes a working interface in code.
- For Next.js developers - code in familiar stack, with branches and pull requests on GitHub.
- For companies on Vercel - deployment and databases from Marketplace without separate configuration.
Before you publish an app with user data, go through the checklist from security gaps in vibe coding, and we described the whole process in vibe coding step by step.
Frequently asked questions
What is v0?
It’s Vercel’s tool for generating web interfaces and applications from descriptions. It writes code in Next.js, React and Tailwind CSS, shows a preview and publishes the app to Vercel.
Is v0 free?
Yes, the Free plan lets you send 7 messages daily, and new accounts get a one-time $5 credit. For deployment, free Vercel Hobby is sufficient, but only for non-commercial use.
How much does v0 cost?
Plus costs $30 per person monthly with $30 credits, Business $100 per person. Vercel Pro hosting is a separate $20 monthly. VAT is added to prices.
What models does v0 have?
v0 Mini, v0 Pro, v0 Max and v0 Max Fast, billed per token from $0.20 to $10 per million input tokens. After connecting ChatGPT Plus or Pro, OpenAI models are also available.
Can I download code from v0?
Yes. You can sync code with GitHub or export and deploy outside Vercel. Vercel does not claim rights to generated code.
v0 or Lovable?
v0 fits better for teams working in Next.js and on Vercel. Lovable is simpler for people without experience, because backend and hosting are in one plan.
Google · Your sourcesQuantslant higher in your Google - one clickAdd to preferred sources →Sources and verification date
- v0: pricing and model rates
- v0: plan and credit documentation
- v0: Design Mode
- v0: Vercel deployment
- v0: GitHub integration
- v0: databases
- v0: ChatGPT subscription in v0
- v0: FAQ
- Vercel: hosting pricing
- Neon: pricing and Supabase: pricing
- UsagePricing: v0 Mini and Pro rate cut in August 2026
We verified on October 3, 2026 in v0 pricing and documentation. We update this article after plan and model changes.
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